2/13/2012

Things change...

One of the things that bother me the most about laws like SOPA and ACTA, is that the politicians and entities that push them forward seem to be more preoccupied on the protecting the interests of a few over those of the majority.

Those laws only serve to protect an industry that has been unable to adapt to the modern technologies, and has a model that doesn't work as it should. Instead of letting the authors of content cash in on they work as much as they could, or the consumers buy and share the content they buy as they want, it favors the middle man.

With the advent of the Internet, content creator have the opportunity to reach directly to the audience they target. The audience has the opportunity to support the content they prefer directly, and support it as they can.

But, it seems that many people don't seem to understand that things have changed. So, the business model has to change to conform to the new reality of how people discover and share content. It seems that some don't understand that they can't control, or tell people, how that content moves around. People will find a way to move the content as they want to, despite what anyone believes or has the ability to stop.

So, the real question is not how do we stop change. The questions is, how do we adapt to the changes?

It seems that the best equipped to coupe with the changes are the small and middle sized companies, and the individual artists. They are more nimble, and better able to change course when it's needed.

For all the talk of some politicians and business man about how the free market should be the one who determines how people do business, they seem to be doing a lousy job actually putting their money where their mouth is.

If their business model is doomed to fail, and other model is to fill the void, then let it be. Just let the market, which at the end of the day is us the people, choose what that market will be, and how it will look like.

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